These are the most influential influencers in the world according to Forbes
Money, fame and confidence – that's what it takes to qualify for the ranking of "Forbes"
behind most influential people on the Internet.
"To separate the wheat from the chaff in an industry plagued by self-promotion and spam, we evaluated each creator in three categories: earnings, influence and entrepreneurship. Earnings data are for calendar year 2021 and Forbes estimates," Forbes writes.
All platforms used by influencers were measured for the number of followers, and in addition to followers, engagement in the form of likes, shares and comments was also measured. In terms of entrepreneurship, each creator was ranked between 1 and 3, and the award was intended for people who founded their own companies, started investments or otherwise structured businesses in creative and profitable ways.
These are the top 5 most influential influencers today according to Forbes:
Jimmy Donaldson aka "MrBeast"
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Earnings in 2021: $54 million
Total followers: 162 million
Entrepreneurship Assessment: 3
Jimmy Donaldson's numerous social media challenges have brought him an annual income of $54 million. What it's like to be buried alive for 50 days or to starve for 30 days are just some of the antics that brought him high ratings. He made most of his money from advertisements on his YouTube videos. His MrBeast Burger restaurant concept added to his influence.
Charlie D'Amelio
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Earnings in 2021: $17,5 million
Total followers: 203,7 million
Entrepreneurship Assessment: 3
Charlie was the top-earning TikToker last year, and she also has her own clothing brand, Social Tourist. It devotes much of its social media content to promoting its own brands and partnerships. With her family, she founded "444 Capital" - a company with a capital of 25 million dollars, to support startups. Also, a show about her family called The D'Amelio Show airs on Hulu.
Alexandra Cooper
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Earnings in 2021: $20 million
Total followers: 3,6 million
Entrepreneurship Assessment: 3
The story of sex made ex-footballer Alexandra Cooper a multimillionaire. She started the Call Her Daddy podcast with her former roommate Sophia Franklin. They signed a podcast production deal with Barstool Sports, and after splitting in 2020, Cooper signed a $60 million deal to bring the podcast to Spotify.
Eliot Tebele aka "FuckJeryy"
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Earnings in 2021: $30 million
Total followers: 20,1 million
Entrepreneurship Assessment: 3
The original mass market meme maker has expanded into gaming, tequila and television to stay relevant as memes slowly lose their popularity. And he wasn't wrong. Last year, this business turnaround brought him more than $20 million in earnings. He also created the card game What Do You Meme, which is currently the 17th most popular board game on Amazon.
Emma Chamberlain
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Earnings in 2021: $12 million
Total followers: 27,6 million
Entrepreneurship Assessment: 3
Emma is one of the most influential people on Instagram especially when it comes to engaging her audience. She is known for her humor, which has helped her become a popular vlogger. She is also the founder of Chamberlain Coffee, a premium coffee and tea brand that sells a ton of merchandise.
You can see the whole list here.
