PHOTO | What's the secret: Do you know what will happen if you type the number 241543903 in Google?

If you used Tumbler in 2009, you probably did not miss the trend called 241543903.

Namely, when you type this number in Google and look at the photos, many photos of people pushing their heads in their refrigerators will appear.

David Horowitz started this project and encouraged people to take pictures in the same position and name their photos like him. The story first became popular on the social network Orkut, Google's social network in Brazil, and became popular when Horowitz made 100 flyers and asked his friend from Brazil to share them with people on the street - a very rare phenomenon where the internet trend is popularized on the street, in real life, but Horowitz succeeded. After Brazil, popularity began in Japan and then spread to the rest of the world.

 

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It all started with David Horowitz, an American artist, who posted unusual statuses on his Tumblr profile and invited followers to do the same. For example, he asked them to behave strangely in public and to see what would happen.

 

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Horowitz eventually suggested to his followers that they take a photo of their head in the fridge and call it photo 24154390. He got the idea when he recommended to his sick friend to push his head in the fridge.

As for the number itself, it was a combination of the serial number of the fridge and the packets of frozen pasta he kept in it.

 

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